C & A Associates | Local Leaders The Podcast 190

In this episode of Local Leaders the Podcast, Jim Chapman sits down with Matt Moss of C & A Associates. C & A Associates offers solutions in the financial sector that started with check writing software and has grown to offer nearly turnkey...
In this episode of Local Leaders the Podcast, Jim Chapman sits down with Matt Moss of C & A Associates. C & A Associates offers solutions in the financial sector that started with check writing software and has grown to offer nearly turnkey operations for software and hardware as it relates to banks, as well as other facets of the financial industry.
In addition this company has grown to offer Padtrax software designed specifically to provide evidence tracking software for law enforcement agencies, although this is not where they stop. City Municipalities, Libraries, Schools and a plethora of other businesses that have assets they would like to track would find value in this edition of the podcast!
You can check out C & A Associates on the web and learn more about them by visiting:
http://www.caaassociates.com
0:00:00 Introduction: Local Leaders, the podcast
0:02:29 History of CNA Associates: Started in 1989 on a kitchen table
0:05:15 Financial Realm: Deposit automation, Check 21 processing, and more
0:08:26 Hardware side of CNA Associates: Turnkey operation for financial institutions
0:10:22 Obtaining distribution rights and entering the RFID industry
0:12:44 Introducing the importance of tracking evidence in law enforcement
0:14:49 The solution: Padtrax's real-time tracking system for law enforcement
0:22:18 Accountability System: Ensuring Evidence Integrity and Transparency
0:25:59 Proactive Approach: Saving Time, Money, and Assets with Pad Tracks
0:31:11 Providing Solutions for Department Needs
0:35:21 24/7 Customer Support for Banks, Law Enforcement, and More
0:39:48 Fun Facts and Yacht Names
0:41:36 Busy Schedule and Company Legacy
This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at
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Hi, This is Lorie Johnson with
Hancock Whitney Bank, and you're listening to
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Local Leaders the Podcast. Visit Local
leadersthepodcast dot com for previous episodes or for
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information on peering on the show.
All right, everyone, welcome to another
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edition of Local Leaders the Podcast.
And look y'all know how much I love
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those family and businesses around here.
I really love those second generation family and
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businesses. And the guy got sitting
across from me right now is mister Matt
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Moss. So first of all,
welcome to Local Leaders. Thanks for the
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opportunity. And he is with C
and A Associates, And look y'all,
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when we're done today, it's gonna
blow your mind what you've got available right
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here in Livingston Parish, Louisiana.
Before we get into all the things that
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C and A Associates does, and
trust me, many different capacities right here
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in Denim Springs. Let's learn a
little more about you. And you're from
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Livingston Parish, correct, Yes,
sir, born and raised here in Denham
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Born and raised right here in Denham
Springs. Yellow jacket, yes, sir,
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you can go yellow jackets. And
you have three children, correct,
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and a son that goves Louisiana tech. Yes, sir, that means he's
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smart. That's we did something right. That's right, that's exactly right.
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And look what I'm about to tell
you now is going to blow your mind.
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You have some hobbies. One of
them I share with you, which
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is golf. You like the golf, I do enjoy golf. Good golfer,
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hacker. We have good days,
I hear you. Uh. But
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the second one, it really shocked
me when I read a chiall went Now,
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we're in South Louisiana and Matt likes
a little hockey. Yes, sir,
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how about how did that happen?
Grew up speed skating roller speed skating.
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Yeah, so kind of like Ricky
Bobby. Yeah, skate heaven.
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One day, I want to go
fast, very good. Got into that
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and then I did that all the
way through about sophomore year of high school.
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Yeah. And at the time the
Kingfish were here. Yes, buddy,
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I went to high school with said, hey, we need people that
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know how to skate. Yeah,
got me some gear and we started.
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Look, I used to go to
those Kingfish games all the time. Remember
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the go Fish go fun stuff,
y'all trust me, And it's fun to
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wat Yeah, no doubt about it. That very fast, very fast.
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Now let's get into singing a associates
and and I guess the first thing that
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stood out to me was the amount
of time that y'all have been in existence.
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I mean, you didn't just start
this company yesterday. No, sir,
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tell me a little bit about the
history. So to start the company.
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It was started on a kitchen room
table at mom and Dad's house back
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in eighty nine. Ninety Yeah,
incorporated in ninety one. Yeah. Dad
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was a long time software creator in
the banking industry, starting way back with
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Bank of New Orleans, was recruited
through to ll and by from there to
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MMR and then he and his part
or at the time decided to take a
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risk and start a company. Very
good and you didn't start all. You
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know. The interesting thing about all
companies, and in particular yours, is
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it kind of grew into these other, these other things that we're going to
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talk about today. But it started
out with was it checking software for banks?
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Yes, Dad was a programmer,
but his main job was supporting the
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banks, the local community banks for
l and b okay at the time.
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When a premiere came in which is
now Chase. Yeah, they got rid
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of his department. So he reached
out to some of his old customers,
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said, hey, do you want
to pay me to help support you when
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you need a call? Right,
very smart and sat on the kitchen table
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and with mama and just came up
with this vision and then acted on the
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vision, which is so important.
You know. From there, your family
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did kind of what most successful businesses
do, and I would imagine at some
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point they kind of looked to scale
things or add options to what they the
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service that they were offering. And
a lot of that typically comes by someone,
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uh calling maybe your dad and saying, hey, do y'all do this
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or do y'all do that? Yeah? Yeah, and and uh sometimes us
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as business owners will say, yeah, we do it, and maybe at
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the time we don't necessarily do it, but we're going to figure it out.
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Uh. And so that's where the
vastness of your company, I would
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imagine kind of became an existence where
you decided, Okay, we're going to
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start offering things like vaults and and
we're going to other services one percent.
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You know, you do a good
job in one arena, and then somebody
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calls and says, hey, we
need help and there's no one local.
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Yeah, you find somebody that can
do it. Uh, you know,
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as Dad says, you fire,
you find the right people, hire them
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and get out of their way.
Yeah. Oh great, great advice.
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And us as business owners, you
know a lot of times we will we
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want the most micromanage people to where
they can't work. And I've been guilty
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of that because it's our baby,
right and you want to make sure that.
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But thank god for people and the
people that work for you. They're
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they're a big deal. Now you
offer a lot of We're going to talk
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about kind of two segments of what
you offer today. The first is in
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the financial realm. The second is
in I guess you could say the law
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enforcement realm. And we'll start with
the financial realm, and you offer everything
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from deposit automation to merchant capture,
which merchant capture is basically like the credit
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card. It started with debit card. Okay, so we don't do a
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lot with the credit card or card
processing. Yeah, we could do stuff
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with the background data. Right.
Our start is from paper checks and then
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how checks have involved so now you
can record it on your phone, you
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know, take a picture, type
it out, send it to the bank.
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So, so y'all have the software
for that that you can actually set
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up. And of course people that's
like when you go to your app and
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you just deposit check, snap a
picture of it, and exactly right,
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and the money magically appears. You
also do well, what you were known
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for initially was your check twenty one
processing? Correct? Is that kind of
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where y'all started? Yes, okay, and what is that? Just general
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check processing? Yeah, so it's
all the background operations, you know,
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back in the day before you had
all the automations, and so yeah,
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you'd go to the bank, you'd
give them a check, they would run
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it through, make sure your signature
was good, and then pay you.
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Well, then there would be a
three or four day what they call the
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float, and that would be the
days until the bank could get a courier
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to then bring it to the federal
reserve or the clearing house, the local
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clearing house, right, and at
that point they said, yeah, those
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funds are good. Yeah, Well
if they weren't, you had three or
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four days to get away. Oh
wow. So check twenty one took it
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to where now there are check scanners, put it through a little machine.
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It actually records, all the data. It'll verify your amount, your signature,
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your handwriting. Yeah, hit your
bank account or whoever's paying, hit
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that bank account and say yeah,
the funds are good. And now it's
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done in twenty eight twenty nine seconds. Unbelievable. And you know, there
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used to be a lot and I'm
sure this really helped with that. But
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there used to be a lot of
scams where people would write checks against checks
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and as long as they didn't forget
to write another check, they could keep
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on doing that forever. Absolutely,
Yeah, So I would imagine that software
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really helped with that. You know, the verification process of the funds a
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lot quicker. You know, we
were I say we Dad was good about
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seeing the future, yeah, and
seeing, hey, if we could do
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this, we could automate people would
like it. People couldn't do the float
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yep yep. Well he sure he
saw a lot into the future. And
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really the business kept going and all
that software that you offered, you also
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gotten too kind of the hardware side
of things, and uh really, now
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you're almost like a turnkey operation on
the hardware side of financial You know,
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you walk into a bank, everything
but the concrete, the brick, you
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know, the carpeting, everything else. We can sell it, install it,
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and maintain it for you. That's
that's unbelievable. And and all started
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from that kitchen table, y'all.
Uh. They have everything from check processing
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machines, UH vaults, you can
bulletproof glass absolutely, how about that?
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UH coin sorders, UH, vacuum
tubes, ATMs, all those sorts of
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things, UH security systems. But
here's the great part, and this is
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what I found h impressive. You
also service all this stuff absolutely. So
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that's that's the key. They They're
not just gonna for example, the uh
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I'm not even sure what you call
these, but the machines when you go
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through the drive through the bank and
you you put it in the tube and
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you shoot it to the what is
it called. That's vacuum operated tubes.
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Okay, So you work on those, yes, there, so we install
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them, work on them, repair
them whatever the bank needs. In two
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thousand and two, right that time, you decided to kind of branch your
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business out it even further. And
you have a great story about I guess
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you call it a trade show.
You were at uh where UH there was
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a gentleman there and he was using
some technology called rf ID and kind of
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tell it. So I want you
to tell it because it's it's pretty good.
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So it was Bill and at the
time one of our salespeople, Tommy,
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they were at a banking conference,
had a booth. Ye say hello
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to everybody, meet and greet.
In the downtime, you always walk around,
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see what's out there, see who's
new. You know, how do
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you grow? You get people that
know what they're doing and you offer it.
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So, uh, just like you
said, the guy next door,
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he was selling labels that went on
your file at the bank. Sure,
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and that's where your title, your
loan documents were. And at the time
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it was around, there was a
big court case where somebody had forged this
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loan document. So now it was
if you remember, you had to turn
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back around and you had signed everything
in blue because you couldn't photo copy.
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Yes, it wasn't black, right, So at that time, they're big
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thing, or this gentleman's thing was
he wanted to be able to track these
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loan documents. And with RFID you
can track it from forty fifty feet away,
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or if it gets lost, you
can go find it. You know,
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you pull it out a file cabinet. It's in somebody's office, but
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you need it now, signed the
file cabinet. So yeah, we were
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Actually we took it and said,
well, look, we do a lot
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with banks in the Gulf South.
Why don't you give us some distribution rights.
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We'll go bring it to our customers. See what happens. Sure,
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that's how we got introduced to RFID. Wow, and you know a huge
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technology. The RFID changed the world
in a lot of ways. And I'll
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give you one example of that.
Believe it. And I don't know if
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you know this you might, but
Vegas and the little the chips. Okay,
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look y'all back in the day,
and I'm not talking too far back
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in the day. This is like
the nineties Vegas. They had two guys,
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they were contractors in Las Vegas,
and they figured out a way to
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actually fake the casino chips. They
were so good at it. They stole
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like two million dollars or they faked
two million dollars worth of chips. They
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would go to the casino and they
would cash them in. They were getting
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away with it until one guy talked
about it to another guy and then they
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got caught. The moral to the
story is Vegas was freaking out because nobody
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had ever been able to fake those
that accurately. So what they did was
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they looked into RFID and now those
all those chips have RFID technology in them,
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and that's the only way that they
could come up with to keep well
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to actually figure out that whether they
were real or fake chips. And funny
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thing was is they actually the guys
that did it, Yeah, got away
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because they'd stand outside of the casino
and tell people, Hey, I won
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so much money. That kicked me
out, but I'll give you five hundred
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dollars ago exchange this five thousand dollars
chip for me. I can't go in.
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So they were having other people do
the fraud for them. I didn't
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know that part that Wow, they
were even recruiting and people didn't even know
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it. But that was that blew
my mind when I when I read that
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and through that RFI D technology you
started pad tracks correct, Yes, great
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name, by the way, thank
you, and that's right here and pad
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pad tracks can do a lot of
things, especially in the realm of law
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enforcement. It was just great timing
that we're doing this show when we're doing
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it, because obviously I do another
show called Real Life for a crime Daily.
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Uh And in that show we cover
current news, and I thought this
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is going to be great to put
out here for people to really get a
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grasp on the issues in some departments
right now with regard to guests using a
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system like pad tracks to track a
lot of things that they do. So
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y'all bear with me. I want
to just read something to everybody, but
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this is an example of what your
company would do to solve this problem.
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Okay, and this is just two
weeks ago. Salt Lake City Police are
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missing thousands of pieces of evidence.
Inspectors have told the Salt Lake City Police
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chief that the department was unable to
locate two three hundred and sixteen pieces of
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evidence, including firearms, drugs,
cash, and jewelry. Another seventy five
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hundred items were sent out for forensic
testing, which in fact they are believed
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to be somewhere in Salt Lake City's
evidence storage. The smaller group of missing
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items are thought to be somewhere in
storage or destroyed as part of standard purging.
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UH. Derrek Meher's, the crime
lab and the evidence room director for
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Salt Lake City Police said that Buddy
said there's no indication that any of these
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items are out in the public.
Maybe not. Sometimes this happens in human
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error where somebody's going to scan an
item to the wrong box, or as
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they scan the barcode on an evidence
tag, it doesn't scan properly inspect.
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The inspectors, though, contend that
the problem with beyond whether the evidence is
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accounted for, and it kind of
goes in to talk about that. Now,
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let's talk about the seriousness of this, which what you do is is
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all software based to where it's like
a check in checkout system. It's kind
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of like bar coding on steroids,
like it's it's the next generation of that.
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I just read you this article,
and and is this something that occurs
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often, very often? And that
is the solution that you often really to
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that. Yes, I mean when
it comes to, you know, keeping
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up with things. I got three
things on me at all times, Yeah,
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my wallet, myself, one on
my keys. I lose one of
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them weekly, let's be honest,
I know the feeling. Yeah, But
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I would say with Salt Lake City, PD, you know that's a huge
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city. Yeah, I would say
they probably have four to five people in
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the evidence room and they've probably got
close to half a million items in there?
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Good luck. Yeah. So what
we could do is tell them every
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time something walks in that room or
out of that room, all real time
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as they're moving. Yeah. You
know when they say missing items. A
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lot of times these things are just
misplaced. It's supposed to be in box
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one two three, but you had
a bad day and you put it in
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box three two one. Yeah.
But again at a half a million items,
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how long does that take you to
find it? Right? And this
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is serious stuff, I mean,
this isn't You're not losing library bugs.
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You're losing firearms, drugs, cash, jewelry, you know, things that
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are heavy value, and maybe it's
just lost, maybe somebody stole it.
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If you don't know where it's at, you're never going to have that answer.
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Another thing that that technology pad tracks
does is it will not only tell
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you where something is, it'll tell
you, uh, in real time,
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where it's at. Correct always recording. Yeah. So if I if I
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have a piece of evidence, I'm
bringing it to the evidence room, it
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will know that. Yes, wow, as soon as you walk through the
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threshold. So we set up zones. There's always one outside, there's one
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too many inside? Yeah, And
as you walk through, we're recording date
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and time. Wow, And how
did how did the pad tracks side of
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it come around? So, because
you're in the banking industry at this point,
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when you when you when you built
or you I guess imagined pad tracks
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and made it a reality. Of
course it started at that trade stay with
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the RFID technology, but you you
know, someone somewhere decided to take that
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to law enforcement specifically, how did
that occur? Yea, like every good
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idea in Louisiana started off at a
crawfish boil. Of course, that is
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where the great ideas happened. Dad's
first cousin was a four term sheriff in
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Saint Tammany. At the time,
he had just retired, and maybe he'd
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retired two or three years before,
right, So, hey, Billy,
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what are you up to nowadays?
So he tells them about this new technology.
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Things we're going to look for in
the future, you know, always
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looking to grow and keep new people
and new customers coming in. Sure,
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And so tell Uncle Pat about it. He says, well, you know,
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in sixteen years, I think we
were only able to do inventory in
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the evidence room once just because of
the mass of the items and the time
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it takes. Yeah, I can't
quit your job and do this. You've
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got other that You've got more stuff
coming in, that's right, And they
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talked. I got the hey,
come see me. So I went over
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to his table. Yeah, and
he said, you're gonna go sip pass,
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gonna introduce you to the evidence person
there. I once you go sit
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with them for six weeks. Went
there and took step by step on everything
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they had to do in evidence,
brought it back to our development team and
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said, how can we automate this? And we just started going Yeah.
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And a lot of times it's just
human error. It's it's you know,
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it's nobody doing anything maliciously. It's
I forgot it in the trunk of my
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car. I mean, these detectives
right around with this stuff sometimes for a
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while if it's not something that is
pressing. You know, evidence is huge,
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and the loss of evidence nine times
out of ten maybe it's just nothing
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major, but that one time that
it's a major case, I guarantee you
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to that family on the other end
of that, it's really puts a stink
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on it. Yeah. Yeah,
and especially with the evidence that departments deal
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with drugs, guns, things like
that these are these are things you do
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have to worry about. Theft,
you do, you know, sadly,
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Uh, it just comes a concern
in the law, being in law enforcement,
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if you're in that realm, anything
that is just smells bad. Yeah,
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to be a career killer. And
again it could be a simple accident.
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I forgot where I put my keys. Yeah, yeah, there's no
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malicious intent. But when somebody needs
it, the DA needs it, or
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the you know, detective needs it, you better find it right And and
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so it's uh, you know,
not only is it like a cataloging system
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sort of speak where you know where
all this stuff is at all times,
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but it's almost like I mean and
correct me if I'm wrong, But it
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reminds me of of like GPS,
similar to that, and that it does
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it does it follow you around like
GPS would or would it would it just
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know that you were the last one
to have it as long as you're within
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the reading uh space of the zones. So it's exactly like GPS, but
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inside the department got you I can
tell you you know, as you're if
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you're walking by the zones or going
to a specific spot that you want recorded,
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Yes, we can tell you,
hey, this piece of evidence was
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here, this this item was here. You know it walked out. Once
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it walks out, you know we're
we're not using a satellite to track it
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down the road and tell you how
fast it's going like a GPS. Yeah,
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because prior to a lot of these
departments going to this, it was
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just put it in a box,
right, like you got a case file
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and you've got a big box.
And it's what they're doing today. We're
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just giving them away to tell you
what's in the box and where'd you put
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the box? Oh? Very good, very good way of putting that.
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And and you know you offer several
options, I guess or solutions we'll call
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it for law enforcement. You know
you do the evidence tracking like we're talking
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about now, but you also do
asset tracking and fleet management. Okay,
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so tell me about that. Well, if you're really good at tracking evidence.
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Yeah, it just came up.
Hey can we track our quartermaster stuff?
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Yeah? Sure, tell me what
you're using and why you don't like
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it? Right, And so we
developed it. We've actually got that in
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place in many different realms, uh, Clerk of Courts at some of our
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financial institutions that are keeping up with
equipment or uh even their files still.
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So you know, if you have
an asset that needs to be taken accountable,
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for sure, we got a solution
for you. You got a solution.
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And the fleet management is just that
you know what cars are out there,
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who's assigned to the car, when's
the last maintenance that was done,
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all that good stuff, and that's
huge. That's that's also very important,
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especially with the you know, maintenance
is a good thing to bring up because
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that'll say your money and that and
all these departments are supported by tax dollars,
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00:21:38.720 --> 00:21:41.880
so it's it's, uh, you
know, you're paying money into this
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00:21:41.920 --> 00:21:47.920
stuff, and a product like yours
is more more an investment. I mean,
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it does all these great things,
but you're also in you know,
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it's an investment that you're making into
in law enforcement your department where uh where
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the taxpayers would love that? Uh
in my opinion, I mean I think
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every personally, after looking through what
you have, I think that ought to
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be like standard procedure for any department
to have. I might be biased,
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but I would agree with suld we
should pass that law. But because and
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the reason I say that is they're
dealing with a lot of very sensitive things
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and uh, you you don't even
want to have a situation where you lose
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a piece of evidence ever, no
matter how slight. And that's the thing,
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you know, we don't even call
it a tracking system. We call
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it an accountability system. We want
to prove to and when I say,
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we am taking it from the standpoint
of our customers, lawenforcement. We want
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to prove to our our people on
staff and the people in the public we're
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being accountable for the things that we
said we would do. Yeah, I
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think our our products help and I
think we can prove that. Another really
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cool product that you offer is currency
discriminators. Yes, sir so, is
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00:22:57.519 --> 00:23:02.160
that like counterfeiting? Uh, being
able to figure out if something's counterfeited,
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00:23:02.200 --> 00:23:04.920
if it's not, if it's real, or if it's counterfeit basically dollar bills,
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00:23:06.000 --> 00:23:08.839
things exactly right. So we took
a you know, in the banking
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side, we had a lot of
currency counters. Every bank uses them,
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every bit needs them. And we
took it. And there's a company that
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puts some high speed cameras and now
not only can we count it, but
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we can record the serial numbers.
And we linked up with a R I.
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00:23:25.319 --> 00:23:30.640
S. S Regional information sharing systems. It's a network that is encompasses
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all the United States and they have
am under money laundering portion. And what
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they do is, as we put
our currency counters out to law enforcement,
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sure they can reach out and put
those serial numbers in and actually see where
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the bills are traveling. Wow,
follow it from start to finish. That's
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a great thing. And I'll tell
you a quick story that this happened right
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around here was a Livingston parish.
I think I don't remember. I don't
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want to shout out the parish just
yet. I'll tell you off camera.
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But I have a friend who actually
is in the coining currency business. That's
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what he does. He sells silver
and gold and all that sort of thing.
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And a department called him because they
had some dollar bills that they thought
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might be counterfeit, but they weren't
sure. He went down there and looked
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at him, and sure enough they
were. And the way he was able
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to tell was he's been doing this
so long. He could fill the paper
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and he could feel that it just
wasn't right, but it was a really
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00:24:26.240 --> 00:24:30.799
good fake. That's an art,
Yeah, that's an art. And but
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a currency discriminator had they had that, it would have picked that up immediately.
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Yeah, So there you go.
That's why every department needs something like
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that, especially now because the technology
to fake these things, uh, to
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counterfeit bills has come so far you
almost can't tell a difference. You know,
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00:24:49.599 --> 00:24:52.680
you you need that. Well,
you know, it's like anything else.
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Uh, if you really want to
do something, you can always find
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out how somebody else got caught.
What are you going to do not to
356
00:24:59.440 --> 00:25:02.000
do that? So you know,
yep, this is why we have criminals
357
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in law enforcement. That's right.
What he says all the time that you
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00:25:04.680 --> 00:25:08.559
know, policies are put in place
because somebody broke it at one point.
359
00:25:08.599 --> 00:25:15.759
That's how That's how manuals put together. So I think I think getting pad
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tracks for any department it's really being
proactive rather than reactive. The problem in
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like a Salt Lake city that I
saw when I was reading that article was
362
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now they are reacting to all this
evidence being missing. How did they find
363
00:25:32.599 --> 00:25:36.400
out the evidence was missing? Because
they got audited and then you know these
364
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inspectors they call them, went in
there and they said, WHOA, you're
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missing like three thousand pieces of evidence? Had they been proactive and had a
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system like yours in place first,
never would have happened. This wouldn't even
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be an issue. And so proactivity
in business and law enforcement whatever is always
368
00:25:56.279 --> 00:26:00.079
going to put you in a good
place. And that's that's one thing that
369
00:26:00.200 --> 00:26:04.200
y'all can do to help with that. Now, there's three advantages kind of
370
00:26:04.200 --> 00:26:10.359
that I see with pad tracks in
particular. One is the time, just
371
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the time, the labor savings for
an apartment. Uh, if you're not
372
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spending hours looking for a piece of
evidence that's in you know, that's in
373
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evidence room. How much time does
that save you to go solve crime or
374
00:26:26.559 --> 00:26:33.160
whatever if you're a detective, you
know, And and so the time savings
375
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in and of itself is worth worth
the investment in the product in my opinion.
376
00:26:37.440 --> 00:26:41.839
Uh, you always know what you
have, where it's at, and
377
00:26:41.839 --> 00:26:45.200
who has it that you know,
three things you always want to have.
378
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And then the reliability of the product
itself because it updates in real time.
379
00:26:52.079 --> 00:26:55.680
That's huge. Yeah, and again
it goes with not only evidence but assets.
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You know. One of the things
I've always thought about was, look
381
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at a school. At the end
of the year, somebody's got to go
382
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in there and make sure, all
the desk are there, all the little
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TVs they move around on cards,
all the assets that are school supposed to
384
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be. That's a good point.
But well, you know, how do
385
00:27:08.559 --> 00:27:12.200
they do it? Well that or
they may have a little clipboard. They'll
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00:27:12.240 --> 00:27:15.519
hire six people to walk around the
school and go, yeah, there are
387
00:27:15.599 --> 00:27:18.200
seven desk in here? Is it? The right desk doesn't matter, it's
388
00:27:18.200 --> 00:27:19.960
still seven desks right? Well,
I mean what if we could take one
389
00:27:21.000 --> 00:27:22.960
person to do an entire high school
in a day? Yeah? How much
390
00:27:23.039 --> 00:27:26.279
does that save? You? Great
point? My thing is when looking at
391
00:27:26.480 --> 00:27:30.680
everything that you offer, it is
it is also the money savings of in
392
00:27:30.720 --> 00:27:37.119
a schools case you're not losing these
things. How much does one desk cost?
393
00:27:37.200 --> 00:27:41.920
You know? Well, I would
imagine each school probably has quite a
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few disappear or you know, maybe
they broke and nobody logged it, all
395
00:27:47.880 --> 00:27:51.960
those sorts of things in't hey,
I'm all about saving money. That's what
396
00:27:52.000 --> 00:27:55.640
this this would do for you as
a as a school system. You also,
397
00:27:56.200 --> 00:28:00.319
how about fire departments? Yeah again, you know if you have a
398
00:28:00.319 --> 00:28:03.640
movable asset, but boy, I
would love to tag something on a fire
399
00:28:03.680 --> 00:28:04.920
truck. You go out to a
scene, right, the team tells what
400
00:28:04.960 --> 00:28:07.799
they do. Well, when they're
leaving the scene, they've got to inventory
401
00:28:07.880 --> 00:28:12.200
that truck. Yeah, how about
we could inventory it by just walking around
402
00:28:12.200 --> 00:28:15.400
with a handheld, tell you everything
that's on there. Hey, you're good
403
00:28:15.440 --> 00:28:17.680
to go. You can go to
a scene right now. You don't have
404
00:28:17.720 --> 00:28:19.839
to go back to the station reinventory. They love that. Yeah, and
405
00:28:19.880 --> 00:28:26.200
again it's just the possibilities are endless. Everybody wants to know that the stuff
406
00:28:26.240 --> 00:28:32.039
they own they still have. Yeah. I would imagine city municipalities, sure,
407
00:28:32.319 --> 00:28:37.160
you know, casinos probably a good, a good for your financial side
408
00:28:37.240 --> 00:28:41.960
for for sure. I imagine anyone
that handles that kind of money. Yeah,
409
00:28:41.000 --> 00:28:45.640
we do a lot of casinos,
like the truck stop casinos, the
410
00:28:45.640 --> 00:28:49.160
smaller ones. Yeah, the labergias
and the MGMs, they've got their own
411
00:28:49.160 --> 00:28:53.640
people for that. What about libraries. There's actually a couple of companies out
412
00:28:53.680 --> 00:28:57.559
now that instead of putting a barcode
on a book, they're putting RFID tags
413
00:28:57.599 --> 00:29:00.519
on the spine of the book.
Yeah, and now it's self checkout.
414
00:29:00.599 --> 00:29:04.599
You literally have your you know,
they give you your library card that it
415
00:29:04.640 --> 00:29:07.839
has an RFID tag in it.
He says, here's Jim, you just
416
00:29:07.880 --> 00:29:11.039
walk out and it goes, Oh, I see Jim and he's got four
417
00:29:11.039 --> 00:29:14.400
books with him. Just put it
on his account and uh, you know
418
00:29:14.480 --> 00:29:18.319
those uh they do really well.
But you know that is a they do
419
00:29:18.440 --> 00:29:21.359
libraries, They do it really well. We'll go back to the financial side
420
00:29:21.440 --> 00:29:23.680
just for a second. But do
y'all work with like architects and people like
421
00:29:23.720 --> 00:29:32.640
that that deal with these banks and
and and I know some architects personally that
422
00:29:32.640 --> 00:29:34.039
that's all they do is banks.
Yeah. As a matter of fact,
423
00:29:34.079 --> 00:29:37.960
we've worked with a couple of local
guys here that you're probably talking about on
424
00:29:37.400 --> 00:29:41.799
a lot of different builds in the
past years. Yeah, very good.
425
00:29:41.920 --> 00:29:44.359
So it's the same thing. You
know, a customer calls and says,
426
00:29:44.359 --> 00:29:47.599
hey, we're gonna either remodel or
we're gonna build a new branch. Yeah
427
00:29:47.599 --> 00:29:51.200
you know who did so and so
down the road. That's my competitor.
428
00:29:51.400 --> 00:29:52.440
Yeah, I'll find out for you. Or Hey, you know, we've
429
00:29:52.480 --> 00:29:55.960
got some guys that are really good
and they've done you know, one hundred
430
00:29:56.000 --> 00:29:59.759
and fifty banks and you're here there
be more welcome to show you and so
431
00:30:00.119 --> 00:30:02.640
sure, you know, we always
want to be to where a customer can
432
00:30:02.680 --> 00:30:04.200
call us. We can give them
a straight, honest answer and say,
433
00:30:04.240 --> 00:30:07.200
you know, we don't do it, but this is the guy you need
434
00:30:07.240 --> 00:30:08.880
to talk to. There you go
and point him in the right direction.
435
00:30:10.519 --> 00:30:14.920
You know, because department's very so
much in size. You might have like
436
00:30:14.960 --> 00:30:18.480
an East bat and Ridge Parish or
livings Toon Parish, which is a rather
437
00:30:18.640 --> 00:30:22.559
large department compared to the size of
the community. I guess you could say
438
00:30:23.359 --> 00:30:30.799
Jason Rang has done a great job
over there, but you also have really
439
00:30:30.839 --> 00:30:34.720
small departments. They may look at
this and say, oh, that would
440
00:30:34.720 --> 00:30:38.319
be too expensive for our department.
And look, I say, call him
441
00:30:38.519 --> 00:30:42.160
and let him see what your needs
are. I mean, I'd be as
442
00:30:42.359 --> 00:30:47.960
crazy as you think. The CNA
was started to help community size banks.
443
00:30:48.119 --> 00:30:52.160
Now you know, it is so
much easier to look at you know,
444
00:30:52.400 --> 00:30:55.880
I mean we do Denim and Walker. Man. If there's an issue,
445
00:30:55.920 --> 00:30:56.920
you know, the chief caused me
personally. Hey Bat we got a problem.
446
00:30:56.960 --> 00:30:59.839
Can he come take a look?
Yeah, absolutely, no problem.
447
00:31:00.279 --> 00:31:04.519
You know, we like our stuff
is always built for the smaller sized customer.
448
00:31:04.799 --> 00:31:08.240
You can always tailor up and make
it better, but sometimes you just
449
00:31:08.240 --> 00:31:14.799
don't have the ability with a product
to go down right right very very true
450
00:31:14.880 --> 00:31:18.160
and and uh. But regardless of
the size of the department, there's a
451
00:31:19.640 --> 00:31:23.759
need for it, and there's also
a use for it and uh. And
452
00:31:23.799 --> 00:31:29.440
so it all starts with just reaching
out to you and letting you you know,
453
00:31:29.680 --> 00:31:32.839
you'll talk to them about their needs
and point them in the right direction
454
00:31:32.839 --> 00:31:36.880
it's something you feel like. Like
you said, I'll be honest with you.
455
00:31:36.920 --> 00:31:40.880
And if if I feel like that, you know I can't offer that
456
00:31:41.039 --> 00:31:42.759
or service that, I will point
you in the direction of someone who can.
457
00:31:44.039 --> 00:31:45.720
You know. Bottom line is is
what we do is we're a solution
458
00:31:45.880 --> 00:31:51.119
company. Yeah, we have a
tool. These are the things my products
459
00:31:51.119 --> 00:31:52.960
and tools can help you with.
At the end of the day, it's
460
00:31:53.079 --> 00:31:56.640
yours. You're going to decide how
to use it, how much you want
461
00:31:56.640 --> 00:31:59.519
to use it. And if we
can just get down to say, oh,
462
00:31:59.559 --> 00:32:01.359
if this is the only problem you
have, well here here's just a
463
00:32:01.400 --> 00:32:05.359
piece of what I can offer you
and go, this will take care of
464
00:32:05.440 --> 00:32:07.599
it. Use what you know today, use what you like today. But
465
00:32:07.640 --> 00:32:08.839
they just don't do it. They
look, we'll lat you want to knock
466
00:32:08.839 --> 00:32:12.279
it out right here. Now you
have a solution and it might not be
467
00:32:12.359 --> 00:32:15.799
allmine. Right My thing is I
gave you a solution, and hopefully you
468
00:32:15.880 --> 00:32:17.079
go tell all your buddies, hey, we really like this company, we
469
00:32:17.200 --> 00:32:21.079
like the product, and we get
more calls that way. Very good,
470
00:32:21.400 --> 00:32:24.759
very good, And look y'all,
y'all have had a great bit of success.
471
00:32:24.880 --> 00:32:28.920
I mean, you've seen a lot
of companies out there, or a
472
00:32:29.000 --> 00:32:31.640
lot of departments out there that you
I think it's over sixty or something,
473
00:32:31.720 --> 00:32:37.279
the E service sixty that are using
our evidence product. Yeah, got that's
474
00:32:37.319 --> 00:32:40.839
a lot. We've got a few
hundred with other products to currency counters,
475
00:32:40.920 --> 00:32:45.319
things like that, but just using
evidence, we're approximately right at sixty sixty
476
00:32:45.359 --> 00:32:49.640
one. Very good. Room for
more. Yeah, you're righty good,
477
00:32:50.839 --> 00:32:54.160
and I'm sure departments of all sizes, you know, smallest one is a
478
00:32:54.279 --> 00:33:00.200
very small community here in Louisiana.
It is a six person operation, including
479
00:33:00.599 --> 00:33:04.599
the chief and his secretary. Wow. Wow, very good. So that
480
00:33:05.119 --> 00:33:08.319
don't ever feel like you're too small
of a department. They got you covered.
481
00:33:09.519 --> 00:33:13.839
You know, your dad had a
quote we were talking about this off
482
00:33:13.839 --> 00:33:16.960
camera just before the show, but
he said, you know, hire the
483
00:33:17.039 --> 00:33:20.759
right people, take care of them, and get out of the way.
484
00:33:21.599 --> 00:33:25.599
Pretty pretty simple to the point.
And so true, and we hammered this
485
00:33:25.839 --> 00:33:31.200
down a lot on local leaders.
But how important have the people that you've
486
00:33:31.400 --> 00:33:36.759
associated yourself with in your business been
to the success? And I noticed that
487
00:33:36.799 --> 00:33:40.960
a lot of them are banking industry
people. Now, yeah, well,
488
00:33:42.519 --> 00:33:46.880
you know the team we have now, we've got I think sixteen, maybe
489
00:33:46.920 --> 00:33:52.400
even seventeen that have been with the
company twenty years or longer before we even
490
00:33:52.599 --> 00:33:57.519
knew about RFID and getting into law
enforcement. So yes, a lot come
491
00:33:57.519 --> 00:34:01.000
from the financial industry. You know. Uh, I am not dumb enough
492
00:34:01.039 --> 00:34:05.160
to think I'm smarter than any of
them. Yeah, but they're good,
493
00:34:05.480 --> 00:34:07.320
you know, I mean right,
you know, Uh, but I was
494
00:34:07.360 --> 00:34:10.079
smart enough to surround myself with them. Uh, you know, be open
495
00:34:10.119 --> 00:34:13.440
to be honest. Here here what
they got to say, All right,
496
00:34:13.519 --> 00:34:15.159
let's make a plan, let's go
do it. And uh, as I
497
00:34:15.199 --> 00:34:17.599
tell them all the time, guys
talk to me, you can come,
498
00:34:17.679 --> 00:34:20.880
you can come in my office,
go hey, this is the route we
499
00:34:20.880 --> 00:34:23.320
need to go. And why yeah, okay, yeah, very good and
500
00:34:23.360 --> 00:34:29.960
that and that's a good sign of
a leader. I am not afraid to
501
00:34:30.039 --> 00:34:32.000
let you know. My guys can
build it and do everything. Yeah,
502
00:34:32.119 --> 00:34:35.639
my job is to give them the
tools on the opportunity to do it.
503
00:34:35.719 --> 00:34:38.800
There you go. Great, you
said that perfectly. And and I actually
504
00:34:38.880 --> 00:34:44.519
asked you your definition of a leader. Uh, and I loved your response,
505
00:34:44.559 --> 00:34:46.760
and you said the three rs,
and tell us what the three rs
506
00:34:46.800 --> 00:34:49.960
are. Well, I'm just thinking. It was a quote my dad gave
507
00:34:50.000 --> 00:34:52.480
me a long time ago, and
it meant a lot to me. Yeah,
508
00:34:52.519 --> 00:34:57.000
it hit home, and it's respect, yourself, respect others. Take
509
00:34:57.079 --> 00:35:00.960
responsibility for your own actions. That's
perfect. That is perfect. Take response,
510
00:35:01.000 --> 00:35:04.639
And I love the last one,
Take responsibility for your own actions.
511
00:35:04.760 --> 00:35:07.880
Day. It was more man something
people may not understand about your business.
512
00:35:08.039 --> 00:35:13.719
You said that our company supports and
y'all listen up on this. Supports customers
513
00:35:13.760 --> 00:35:17.719
twenty four to seven. Hard to
find in today's world of customer service.
514
00:35:19.039 --> 00:35:23.840
Absolutely true. Five o'clock. Most
people are turning the cell phone off if
515
00:35:23.880 --> 00:35:29.039
they have a company's cell phone,
and they're just putting the day behind them.
516
00:35:29.119 --> 00:35:30.840
Y'all are there to support these customers
twenty four to seven. And in
517
00:35:30.880 --> 00:35:36.239
place like a casino, they're open
twenty four seven. Banks, law enforcement,
518
00:35:36.480 --> 00:35:39.320
you know they don't close. They
don't close for a reason. Yeah,
519
00:35:39.360 --> 00:35:44.039
you know they have all your money
or they are hit or protect you.
520
00:35:44.320 --> 00:35:47.119
That's right. You know, we
were smart enough a long time ago
521
00:35:47.239 --> 00:35:51.800
to put this in and this was
we probably went twenty four to seven on
522
00:35:51.840 --> 00:35:57.960
support in early two thousands. And
the whole point was if if a customer
523
00:35:58.039 --> 00:36:00.159
knew they could call you and get
help at any time of the day on
524
00:36:00.280 --> 00:36:05.679
weekends, They're going to stay with
you knowing you're going to help them.
525
00:36:05.880 --> 00:36:09.280
That's right. So why not give
a good product at a fair price and
526
00:36:09.320 --> 00:36:13.880
take care of them and keep them
a customer for thirty forty years? Yeah,
527
00:36:13.960 --> 00:36:16.320
yeah, that's right. And and
they will they'll you know, that's
528
00:36:16.400 --> 00:36:21.400
loyalty and uh. And when you
take care of your customer, your customers
529
00:36:21.440 --> 00:36:25.119
will take care of you. There's
no doubt about it. And and one
530
00:36:25.119 --> 00:36:30.800
of the things that that we talked
about when I first met you social media,
531
00:36:30.039 --> 00:36:36.239
You're you're not your bad let's just
say that. And uh, but
532
00:36:36.800 --> 00:36:39.440
you're you're smart enough to know that
there was a need for that, and
533
00:36:39.440 --> 00:36:44.599
and it was an important aspect of
business. Everything's kind of going that way
534
00:36:44.679 --> 00:36:47.079
now, it is it is.
I think I think there is a lost
535
00:36:47.199 --> 00:36:52.280
art and having a conversation face to
face or someone instead of a text message.
536
00:36:52.480 --> 00:36:58.719
Yes. However, you know,
having teenagers and kids and they tell
537
00:36:58.760 --> 00:37:01.119
you you know you're old because you
don't do this yeah, And I'm thinking,
538
00:37:02.039 --> 00:37:06.159
no, you know, I enjoy
doing it this way, right.
539
00:37:06.400 --> 00:37:09.719
However, you know, that's just
the way the world's going. And luckily
540
00:37:09.760 --> 00:37:12.679
we have Jesse that said, all
right, this is what we're gonna do,
541
00:37:12.719 --> 00:37:14.760
and I need you to do.
I said, great, if you'll
542
00:37:14.760 --> 00:37:16.280
control it and just tell me what
I need to do, we can make
543
00:37:16.280 --> 00:37:20.320
that happen. That's perfect, And
you need someone like that. We talked
544
00:37:20.360 --> 00:37:22.400
a little bit about your employees and
the experience they have, someone like you,
545
00:37:22.440 --> 00:37:29.440
say, forty years experience in the
banking community, which is huge because
546
00:37:30.440 --> 00:37:34.960
when I saw that, what clicked
to me was you're not only selling a
547
00:37:35.679 --> 00:37:38.199
product that a bank can use in
the or many products that a bank can
548
00:37:38.280 --> 00:37:42.679
use in the financial sector. You
also have people who know what it's like
549
00:37:42.760 --> 00:37:45.960
to be on that side of it's
that's a big thing, you know.
550
00:37:45.000 --> 00:37:49.400
And a lot of times I try
not to use the word product yeah and
551
00:37:49.440 --> 00:37:52.360
say solution, And a lot of
times they're just calling and you know,
552
00:37:52.559 --> 00:37:55.559
hey, I just we can't figure
it out, no problem. And a
553
00:37:55.599 --> 00:37:59.239
lot of times it's just your overthinking
it. You know, you get into
554
00:37:59.280 --> 00:38:00.440
the grind. Oh my god,
I gotta do this by the end of
555
00:38:00.519 --> 00:38:02.599
day, I gotta get this to
the FED. Or holy crap, I
556
00:38:02.599 --> 00:38:05.960
can't find this piece of evidence.
Right, Look, take a breath.
557
00:38:06.000 --> 00:38:07.880
Let's just go one, two,
three down the list and let's go.
558
00:38:07.039 --> 00:38:09.440
Let's go knock it out. And
you know, to me, that's more
559
00:38:09.480 --> 00:38:13.920
of a solution because you know,
there's nothing messed up. But a lot
560
00:38:13.920 --> 00:38:16.039
of times we just get you know, our brain goes in eighteen different directions.
561
00:38:16.079 --> 00:38:19.480
We don't know where to start,
and we just need to call somebody
562
00:38:19.519 --> 00:38:22.400
and go help me out. Yeah, very very true. Great point.
563
00:38:22.519 --> 00:38:28.480
And you you're one of only there's
only like three patents in North America to
564
00:38:28.559 --> 00:38:32.280
track evidence. She's an f already, SORF I D. Very good,
565
00:38:32.360 --> 00:38:37.760
and y'all have one of them patents. We have all three. Oh look
566
00:38:37.760 --> 00:38:42.360
at that in Livingston, Paris,
y'all. Uh, the only three patents
567
00:38:42.400 --> 00:38:45.039
in North America to track evidence using
r F I D. And I know
568
00:38:45.119 --> 00:38:49.599
a lot of law enforcement listen to
all of the things that we do.
569
00:38:51.920 --> 00:38:57.199
If they if if they're interested in
learning, just learning more information, how
570
00:38:57.199 --> 00:39:00.440
do they go about doing that,
go to our website c so it's dot
571
00:39:00.440 --> 00:39:02.960
com. They can just go on
Google. They can type in pat tracks,
572
00:39:04.360 --> 00:39:06.960
you know. Uh, and again
a lot of times, you know,
573
00:39:07.039 --> 00:39:10.079
we're we're doing better at putting on
our page. Evidence management system,
574
00:39:10.280 --> 00:39:13.760
Yeah, because that's the thing.
How do I manage my evidence better?
575
00:39:13.800 --> 00:39:19.119
Is the biggest question that we always
get right. Yeah, just well guaranteed,
576
00:39:19.199 --> 00:39:22.599
if if a department loses evidence so
they can't find it, especially in
577
00:39:22.679 --> 00:39:29.559
a in a major court case,
they're gonna have a lot of magnification on
578
00:39:29.719 --> 00:39:32.840
them at that point and and a
lot of scrutiny. Uh. So that's
579
00:39:32.880 --> 00:39:38.360
something that you're gonna avoid, you
know, if you deal with something like
580
00:39:38.440 --> 00:39:43.320
pad tracks and you have that in
place. I asked you some fun facts
581
00:39:44.039 --> 00:39:47.599
and I actually enjoyed these. I
don't remember what they were, Well,
582
00:39:47.639 --> 00:39:52.639
we'll cover them. And uh,
I love these because what it does is
583
00:39:52.159 --> 00:39:57.039
look, business owners are fun people
to y'all, and uh and it kind
584
00:39:57.039 --> 00:40:00.199
of shows a little bit about their
personality. And so one of the ones
585
00:40:00.280 --> 00:40:04.519
I asked you was in regards to
a yacht, and I said, hey,
586
00:40:04.599 --> 00:40:07.679
Matt, if you purchased a yacht, what would you name it,
587
00:40:07.280 --> 00:40:12.639
and you said, out of the
way. That's a great name. If
588
00:40:12.639 --> 00:40:15.360
you're something that's big and fast,
you know, just get out of my
589
00:40:15.400 --> 00:40:17.480
way. Out of the way.
That's right. I agree one hundred percent.
590
00:40:17.760 --> 00:40:21.719
Twelve years old, you wanted to
be an astronaut. I did love
591
00:40:21.760 --> 00:40:24.039
it. Superpowered now, this one
was interesting. I asked you if you
592
00:40:24.039 --> 00:40:28.440
could have any superpower, what would
it be? And you said, complete
593
00:40:28.760 --> 00:40:34.760
understanding. Ideas and thoughts are presented
in so many ways from different backgrounds.
594
00:40:34.800 --> 00:40:38.760
To have the ability to understand all
communication and the goal behind it would be
595
00:40:38.920 --> 00:40:44.480
rewarding. I couldn't agree with that. You know, we get the gamut
596
00:40:44.519 --> 00:40:46.400
on that. Some people want to
fly, some people want to be invisible
597
00:40:46.440 --> 00:40:52.440
so they can hear other people's conversations. Complete understanding is a good one and
598
00:40:52.559 --> 00:40:55.199
one that I've never heard. But
I would love to have that superpower now.
599
00:40:55.280 --> 00:40:58.400
I also asked you if you could
travel anywhere in the world, and
600
00:40:58.400 --> 00:41:00.280
I'm with you on this one,
where would you go? You said the
601
00:41:00.360 --> 00:41:06.119
Roman Coliseum? Absolutely, Yeah,
yeah, I would too. That's one
602
00:41:06.119 --> 00:41:09.679
of my kind of bucket lists.
Any anything coming up? Do y'all have
603
00:41:09.760 --> 00:41:14.159
any I know y'all do a lot
of like I don't know if you call
604
00:41:14.199 --> 00:41:17.760
them pre shows or events anything like
that, conferences, shows, you know,
605
00:41:17.880 --> 00:41:21.400
just whatever they're called. Yeah.
We so we actually sat down last
606
00:41:21.480 --> 00:41:23.039
week and we were planning to go
to twenty eight of them this year.
607
00:41:23.239 --> 00:41:27.400
Oh wow, So they'll be on
the website, you know. But we
608
00:41:27.440 --> 00:41:31.039
do a lot of the banking side
and the law enforcement side. Clerk of
609
00:41:31.119 --> 00:41:36.920
court shows, banking shows. I've
already said that one. Yeah, yeah,
610
00:41:36.960 --> 00:41:40.800
So we'll between three of us will
do twenty eight next year. Wow,
611
00:41:42.280 --> 00:41:45.280
thirty one this year. Very good, busy, busy, busy times
612
00:41:45.320 --> 00:41:50.519
for y'all. And and what we're
going to do facts, We're going to
613
00:41:50.599 --> 00:41:54.039
link the website. We're going to
link all the pertinent information you would you
614
00:41:54.079 --> 00:42:01.679
would need to learn more about this
amazing company right here in Livingston Parish.
615
00:42:02.039 --> 00:42:07.480
What a what a run you've had
so far? Thirty two years. Thirty
616
00:42:07.559 --> 00:42:09.719
two years, y'all. So that
means they're doing it right, That's what
617
00:42:09.760 --> 00:42:15.159
that means. That's longevity. Longevity
speaks volumes for companies. It's a legacy
618
00:42:15.159 --> 00:42:17.920
I'd like to keep going. Yeah, and my job to keep the doors
619
00:42:17.920 --> 00:42:22.320
open, take care of my people. There you go, So we'll link
620
00:42:22.360 --> 00:42:25.679
all that information and if you have
any further questions, just reach out.
621
00:42:25.840 --> 00:42:30.840
You can message me and I'll put
you in touch with the good people over
622
00:42:30.920 --> 00:42:34.800
at Seeing A Associates and so you
have fun. Absolutely a little nervous,
623
00:42:34.840 --> 00:42:37.280
but yeah, no, you did
great. Man, you did great.
624
00:42:37.360 --> 00:42:42.880
And until next time, I'm Jim
Chapman. I'm reminding you to love your
625
00:42:42.920 --> 00:42:47.280
community, support local business, just
like Seeing A Associates, and keep leading.
626
00:42:47.400 --> 00:42:49.440
Thank you very much.









